How Indian Businesses Can Build Market Strategies Amid Geopolitical Uncertainty

Title - How Indian Businesses Can Build Market Strategies Amid Geopolitical Uncertainty


Today, businesses are accumulating shockwaves and headwinds grounded in geopolitical risks like the rise of new global powers, galloping resource competition, populism, civil wars or military unrest, US-China trade wars, cyber-attacks and climate change. European energy security has been affected negatively by Russia’s invasion of Ukraine and trade protectionism has led to trade policy uncertainty in many economies. Additionally, climate change is disrupting the world order further, with mass migration and food uncertainty leading to intensification of the existing resource competition between countries. 


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